Freshbooks – Our Heros

Freshbooks - Painless Billing

Freshbooks - Painless Billing

We love FreshBooks. They are our heros.

If you ever want a textbook example of how to create a SaaS company, Freshbooks should be your #1 starting point.

Why we love them:

  • They have a great product and they continually strive to improve it.
  • They understand that usability is #1 for end users. A lot of applications get bolted together and gradually begin to stop making sense – not freshbooks. Every page looks like it was actaully meant to be the way it is – not like it started as one thing and gradually grew into something else. 
  • They engage with their customers, really listen and act on feedback.
  • They have everything automated, but they will still talk to you if you like.
  • They have the on-line marketing and social networking sussed. A lot of people are guessing how to use it, they just know.

If turns into just half the company FreshBooks is, I’d be a happy man.